IN YOUTUBE’S EARLIEST days, when people were still blowing up Diet Coke with Mentos, responses to the site’s curious videos tended to fall into two categories: astonishment and skepticism. First came the huzzahs. “Better than Hendrix!” one commenter wrote in 2006, praising a shred guitar solo that was YouTube’s most-discussed video for a time. The comme…
Keep reading with a 7-day free trial
Subscribe to Magic + Loss to keep reading this post and get 7 days of free access to the full post archives.